BRAVIA XR A95K | Screen sizes 65" / 55"

Introducing the next dimension of picture quality, powered by the intelligent Cognitive Processor XR™. Experience astonishing OLED color performance with breakthrough QD-OLED panel technology and XR Triluminos Max. Feel your content come to life with 200% color brightness of a conventional TV, all being surrounded by the pure black and precisely controlled shadows of XR OLED Contrast Pro.

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Next generation picture and sound with Cognitive Intelligence
See how real your entertainment becomes and experience immersive depth and lifelike picture quality, powered by Sony’s intelligent Cognitive Processor XR™. Revolutionary TV processing technology delivers enhanced contrast with detailed blacks and natural colors. Hundreds of thousands of individual on-screen elements are processed and remastered in the blink of an eye, boosting color, contrast, and clarity, bringing astounding realism to your content.
Our widest palette of naturally beautiful colors
Experience our widest palette of colors with breakthrough QD-OLED panel technology and see pictures that are naturally bright and vibrant. Powered by Cognitive Processor XR™ and enhanced by XR Triluminos Max, millions of individual, self-illuminating pixels deliver more colors than ever before for an elevated viewing experience. The saturation, hue, and brightness of every color is presented in exquisite detail, revealing subtle shades and differences as seen in real life.
Feel immersive realism with pure blacks and brighter colors
Drastically transform the look and feel of your favorite content with enhanced contrast and color of the BRAVIA XR A95K. By pairing our breakthrough QD-OLED panel and XR OLED Contrast Pro, both powered by the Cognitive Processor XR™, color brightness is boosted by up to 200% compared to conventional TVs, bringing scenes to life with pure blacks and our brightest colors.
The entertainment you love. With help from Google
See 700,000+ movies and TV episodes, plus live TV, all in one place. Google TV™ brings your favorite content from across your apps and subscriptions and organizes them just for you. Searching is easy – just ask Google. Try saying, “Hey Google, find action movies” to search across your favorite apps.¹
Bring the cinematic experience home, enjoy included movies with BRAVIA CORE™
With the BRAVIA CORE™ app, enjoy the latest Sony Pictures Entertainment (SPE) titles and the largest IMAX Enhanced collection. Use the included credits to choose from hundreds of the latest release movies to redeem. In addition, you’re subscribed to an amazing selection of movies to stream anytime and as many times as you like.² BRAVIA CORE is the first in the industry to feature Pure Stream™ technology, achieving near lossless 4K UHD Blu-ray equivalent quality with streaming up to 80 Mbps delivering stunning visuals and expressive sound quality.³

Reference

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Additional Features Specifications

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Footnotes

¹ User must accept Google Terms of Service (http://www.google.com/policies/terms/), Play Terms of Service (https://play.google.com/intl/en-US_us/about/play-terms/index.html) and Privacy Policy (http://www.google.com/policies/privacy/) to use TV. User must connect to a Google account to use certain advertised features, including voice to activate linked apps, and install certain apps and operating software during setup. Use of TV without connecting to a Google account allows only basic TV features and certain apps. Wireless connectivity requires 802.11 home network (802.11n recommended). Network services, content, operating system, and software of this product may be subject to separate or third-party terms and conditions and changed, interrupted or discontinued at any time and may require fees, registration and credit card information. Apps must be compatible with TV. App availability varies by region and device. ² Purchase an eligible TV and register for BRAVIA CORE™ by February 23, 2024 to be eligible for promotion offers. Available movies subject to change. Terms and conditions apply, for full details see https://www.sony.net/bravia-core. © 2021 Layout and Design Sony Pictures Home Entertainment Inc. All Rights Reserved. Network services, content, and operating system and software of product may be subject to separate or third-party terms and conditions and changed, interrupted, or discontinued at any time and may require fees, registration, and credit card information. ³ User must setup broadband network environment. By default, Pure Stream setting is turned OFF and must be turned ON in BRAVIA CORE settings. BRAVIA CORE offers streaming between 30Mbps-80Mbps once user turns ON Pure Stream. To access Pure Stream at 30Mbps, user must have a minimum internet speed of 43Mbps over Wi-Fi. To access highest quality Pure Stream available at 80Mbps user must have minimum internet speed of 115Mbps over Wi-Fi. Subject to user’s network operator’s video streaming restrictions, BRAVIA CORE automatically selects the best bitrate as following with adaptive streaming functionality based on the internet speed available. ⁴ Dolby Vision content compatible with streaming services or compatible content device connected via HDMI input (sold separately). ⁵ IMAX Enhanced content enables full IMAX Enhanced experience with compatible streaming services such as Fandango Now (US only) and BRAVIA CORE, or compatible content device connected via HDMI input (sold separately). ⁶ Netflix streaming membership required. 4K Ultra HD availability subject to your Netflix subscription plan, internet service, device capabilities, and content availability. www.netflix.com/termsofuse. A future firmware update will allow you to adjust picture quality while Netflix Adaptive Calibrated Mode is enabled. ⁷ Input lag time measured via 4K/120fps game HDMI input, may differ by real-time usage environment or specific conditions. Game title supporting 4K/120fps required. ⁸ Software updates on both PlayStation®5 console and TV available by automatic update or user-initiated update. To activate Auto HDR Tone Mapping, must enable feature when pairing TV and PS5 for the first time; or will need to disconnect TV and PS5, perform factory reset and enable the feature during initial setup. Feature is supported only when PS5 and TV are directly connected. Applicable models: All BRAVIA XR models, X85K, X85J, X80K, X80J, X900H. ⁹ Software updates on both PlayStation®5 console and TV available by automatic update or user-initiated update. This function works when Auto Picture Mode on the TV is set to ON and is supported only when PS5 and TV are directly connected. Applicable models: All BRAVIA XR models, X85K, X85J, X80K, X80J, X900H. ¹⁰ 4K: 3,840 x 2,160 pixels. Game title supporting 4K/120fps required. ¹¹ VRR will be available via a future firmware update. ¹² 4K: 3,840 x 2,160 pixels. Upscaled, simulated and enhanced 4K images will vary based on source content. ¹³ This feature is for users of streaming apps. TV broadcasts cannot be accessed when using Kids Profile. Some TV functions may not be available while using Kids Profile, such as changing settings or inputs. ¹⁴ This Sony TV is compatible with AirPlay 2 and HomeKit. iOS 12.2 or later or macOS 10.14.4 or later is required. Apple ID account required. Subscriptions may be required to access certain content. ¹⁵ Actual look may differ depending on TV size and type of cables used. The TV needs to be displayed on a shelf or plinth that is wider and deeper than the TV for safety. Refer to our display guide here http://sonyglobal.akamaized.net/is/content/gwtvid/2022/A95K_Display_Example.pdf ¹⁶ Other than video chat, other BRAVIA CAM features available via future firmware update. ¹⁷ Clean exterior surfaces gently with a dry, clean cloth or household disinfectant wipe (such as Clorox Disinfecting Wipes). Do not spray disinfectant directly on the remote. Proven 99.9% or more effective against bacterial growth on remote control buttons based on JIS Z2801 testing. This material is not antiviral. There is no guaranteed effect against viruses such as COVID-19. ¹⁸ SU-WL855 wall-mount bracket is available for select Sony OLED and LED models ranging from 48” class to 77” class. TV and wall mount system sold separately. Hardware included with wall-mount bracket. ¹⁹ The recycle rate refers to flame-retardant materials. The recyclable material used on the TV may differ depending on size. ²⁰ Compared to FY18 models. The ratio may vary by model.

© 2022 Sony Electronics Inc. All rights reserved. Reproduction in whole or in part without written permission is prohibited.
Sony, BRAVIA, BRAVIA XR, Cognitive Processor XR, XR Triluminos Pro, XR Motion Clarity, BRAVIA CORE, and the Sony logo are trademarks of Sony Corporation. Google TV is the name of this device's software experience. Google, YouTube, YouTube Music, Google TV and other marks are trademarks of Google LLC. “PlayStation Family Mark,” “PlayStation,” “PS5 logo” and “PS5” are registered trademarks or trademarks of Sony Interactive Entertainment Inc. All other trademarks are trademarks of their respective owners. Features and specifications are subject to change without notice. Screen images simulated.

Our brightest and widest range of OLED colors ever

BRAVIA XR A95K | Screen sizes 65" / 55"

Next generation picture and sound with Cognitive Intelligence

Our widest palette of naturally beautiful colors

Feel immersive realism with pure blacks and brighter colors

The entertainment you love. With help from Google

Bring the cinematic experience home, enjoy included movies with BRAVIA CORE™